Have you ever wondered how these lingerie models look so amazing?Did you really think they were simply born that way?
Check out this lingerie videos which goes behind the scenes at a photoshoot for the lingerie brand, AdoreMe, which has positioned itself in the market as a startup to rival Victoria’s Secret. Business Insider interviewed the photographer, the founder of the brand, the make-up artist and even the model to find out just how they attain those perfect looks and scenes for their marketing campaigns.
AdoreMe was founded in 2012. Its own label lingerie sets are designed by the ex design director for Victoria’s Secret and it also offers other labels through its online store. Its mission is to create fashionable, high quality, perfectly fitting garments at an affordable price, meaning you don’t have to limit yourself to a treat on your birthday, Valentines or Christmas, you should be able to treat yourself to AdoreMe sets to match and wear every day. AdoreMe says it aims to offer a direct-to-consumer lingerie service to its clients at about half of Victoria’s Secret prices.
The brand also claims to design its own lingerie but lingerie blog, Lingerie Addict begs to differ. Apparently many of the sets that AdoreMe offer actually come from other lingerie designers and labels such as Parfait by Affinitas, Rene Rofe, Leg Avenue, Seven ’til Midnight, Jezebel and Felina. The lingerie blog even decided to ‘call out’ the brand on a few delicate ‘grey areas’ between what they sell and the image the brand has created in an investigative report. You can check out the interesting report here. Nonetheless, the video below makes for interesting viewing, if you’ve always wanted to see exactly what goes on behind the scenes at a lingerie photoshoot. There’s alot more thought and process than it looks!